Listen in as Jim Misko talks about launching books, doing book signings, selling books in Costco, and more.
Selling and Signing Books at Costco and Barnes & Noble
Here are Jim’s tips on selling and signing your book at Costco, Barnes & Noble, and other retailers:
When signing your books, making eye contact is crucial.
Have your elevator pitch ready to go so you can answer quickly and easily the first question most browsers ask: What is your book about?
He sells 40 copies of his book in a day of signing books at Costco.
He sells about 1 book every 10 minutes when he’s at Costco and 1 book every 15 minutes at Barnes & Noble.
Always make sure you sell out your books when you sign at Costco (or your books will come back to you unsaleable).
As soon as the customers buy his book, he asks them if they’d like to know when his next novel comes out. He collects their names and emails so he can inform them when his next book is published.
He then sends out emails to everyone to let them know when he’s doing a new book signing.
His Costco connection is American West Books, a wonderful book distributor.
About the Author: Jim Misko
Jim Misko grew up in Ord, Nebraska, moved to Oregon, and then to Alaska in 1974. He has worked as a schoolteacher, roughneck, mink rancher, feature writer, truck driver, logger, and real estate broker.
During his career in real estate he authored four books on real estate, two self-published and two by New York publishers, and wrote numerous articles for various real estate magazines of the time.
He wrote two novels in 1957 that did not see the light of day but the bug, planted during creative writing courses in college and work as a feature writer on a newspaper, was in him. In 2005 he self-published a novel titled For What He Could Become and has thus far sold about 2,500 copies.
In 2007, having learned a lot about self-publishing and the publisher helpers in the print world, he self-published The Most Expensive Mistress in Jefferson County. That book has sold about 1,500 copies.
His third novel, The Cut of Pride, was accepted by a literary agent in NY for representation and he is hoping, that like Pat Conroy and Mark Twain, his previous self-publishing period is over.
Jim and his wife, Patti, live in Anchorage, Alaska in the summer and La Quinta, California in the winter.
You can find out more about Jim and his novels at http://www.jimmisko.com.