Self-Publishing | Ask John Kremer

Archive for the ‘Self-Publishing’ Category

Book Marketing Makeover: Find Writers for Your Readers

By John Kremer on Saturday, January 28th, 2012 | No Comments

Guest post by Seth Godin The single biggest change in book publishing is this: The industry was built around finding readers for its writers. And new technologies and business models now mean that the most successful book publishers and book authors find writers for their readers instead. Traditionally, a book is signed, written, edited, designed, [...]

Does Self-Publishing a Novel Hurt Selling Rights?

By John Kremer on Tuesday, August 9th, 2011 | No Comments

Question: Would self-publishing a novel as an eBook affect the likelihood of it getting published in print by a publisher? John’s Answer: Self-publishing a novel will not turn off publishers – if you sell a lot of books via great book promotion. Of course, if you don’t sell any copies of your novel, then no [...]

Self-Published or Independent? What’s in a Name Anyway?

By John Kremer on Wednesday, July 13th, 2011 | 5 Comments

Written by Eric DelaBarre In the entertainment business, a film made outside of the studio system is called an independent film. Independent films are edgy endeavors of filmmakers that buck the system of status quo filmmaking in Hollywood. In the book trade, a book made outside of the New York publishing system is called a [...]

Book Marketing: Impassioned by You

By John Kremer on Sunday, May 29th, 2011 | No Comments

My experience is that authors spend too much time and money asking other people to do their marketing for them. That’s a big mistake. There’s a place for paying people for services rendered, but no one can market your book like you can. No one. Not me, not some hot-to-trot publicist, not some Internet marketer. [...]